Sony announces Cyber-shot DSC-RX100 large sensor enthusiast compact


New Model Contains World’s First 1.0-inch type 20.2 MP Exmor CMOS Sensor and Ultra-bright F1.8 Carl Zeiss Vario Sonnar T* Fixed Lens to Deliver Outstanding Picture Quality

SAN DIEGO, May 16, 2012 – Travelling light no longer means compromising on picture quality with the Cyber-shot® DSC-RX100 camera, Sony’s new flagship compact camera.

Striking the ultimate balance of form and function, the stylish, aluminium-built RX100 camera inherits many advanced imaging features from Sony’s α range of A-mount and E-mount cameras, delivering beautiful still images, crisp full HD videos and a level of manual control and creativity unmatched by any other camera of its size.

“This camera is ideal for travel, portraits or street photography, delivering impressive results in a variety of lighting conditions with an intuitive, customizable control interface,” said Yosuke Tomoda, director of the Cyber-shot business at Sony Electronics. “It’s a perfect step-up model for point and shoot users not interested in larger DSLR or compact system cameras, and also an outstanding choice for enthusiasts who may already own a large DSLR and are looking for a high-quality, pocket-sized ‘all-in-one’ second camera.”

At the heart of the Cyber-shot RX100 is the world’s first 1.0-inch type Exmor® CMOS sensor with a resolution of 20.2 effective megapixels. Specially developed by Sony, the sensor has an area that’s approximately four times larger than the 1/2.3-type sensors in traditional point-and-shoot cameras. The sensor’s larger area takes in more light while capturing content, resulting in beautiful, detail-packed images and Full HD movie clips with very low noise.

The larger sensor is partnered with an exceptionally bright Carl Zeiss® Vario-Sonnar T* fixed lens with 3.6x optical zoom range. In contrast to standard point-and-shoot cameras, it has a wide F1.8 maximum aperture to let in additional light and complement the resolving power of the larger sensor.

Similar to high-performance DSLR optics, the lens features seven- bladed circular aperture. This makes it easy to produce images with subjects in sharp focus against a smoothly-blurred, beautifully defocused background. The lens also features an Advanced Aspherical (AA) lens element that contributes to the camera’s extremely compact dimensions without sacrificing optical zoom performance or resolution.

Newly optimized to complement the 1.0-inch type sensor and lens, the camera’s powerful BIONZ® image processor maximizes shooting response times while helping assure exceptionally clean, natural images. It also extends sensitivity right up to ISO 25600 (using Multi Frame Noise Reduction), allowing for exceptionally clear handheld images in low light conditions. To capture fast-moving subjects, the RX100 camera can also shoot at up to 10 frames per second (in full resolution) and has high-speed autofocus that locks onto a subject in as quickly as 0.13 seconds (depends on scene and lighting conditions).

The new RX100 camera features a high-resolution 3-inch 1,229k dot Xtra Fine LCD™ display and also adds a new feature: WhiteMagic™ technology. This uses additional white pixels to boost screen brightness, allowing users to see subtle details and tones on the screen in all types of shooting environments, including outdoors in bright sunlight.

For making manual adjustments while shooting both still images and movies, the new camera has a smooth control ring around the lens body, which can be used to alter exposure, zoom, creative picture effects and a variety of other customizable functions. Additionally, frequently used functions can be assigned to the Fn (function) button for instant access, and the Memory Recall feature can store up to three groups of customized shooting settings based on user preference.

Similar to a DSLR-style interface, there’s a choice of auto and manual focus modes on the Cyber-shot RX100 camera for enhanced image control. For those that prefer focusing manually, MF Assist magnifies images to simplify fine adjustments, and there’s also a pro-style peaking function that highlights sharply-focused areas of the image on screen.

The RX100 camera offers a generous choice of artistic options to expand creative shooting possibilities. It includes the option for six different creative styles and a variety of popular picture effects including Toy Camera, Partial Color, HDR Painting and several others, most of which can be previewed directly on screen before shooting.

The new Cyber-shot features Auto Portrait Framing – a feature found on Sony’s latest α range of A-mount and E-mount cameras -- making it simple to create sharp, perfectly framed portraits. This unique feature automatically detects faces in a scene, crops the picture accordingly creates a tighter, pro-style composition at full resolution. Both the original and cropped photo are saved for review.

New accessories include a spare battery, dedicated carrying case and a battery charger designed to complement to the new camera.

Pricing and Availability

The Cyber-shot DSC-RX100 digital camera will be available this July for about $650. The camera and accessories will be available at Sony retail stores (www.store.sony.com) and other authorized dealers nationwide.

Sony Cyber-shot DSC-RX100 specifications

Price
MSRP US: $650 EU: €650 UK: £550
Body type
Body type Compact
Body material Aluminum
Sensor
Max resolution 5472 x 3648
Other resolutions 5472 x 3080, 4864 x 3648, 3888 x 2592, 3648 X 3648, 3648 x 2736, 2736 x 1824, 2592 x 1944, 2592 x 1944
Image ratio w:h 1:1, 4:3, 3:2, 16:9
Effective pixels 20.2 megapixels
Sensor photo detectors 20.9 megapixels
Sensor size 1" (13.2 x 8.8 mm)
Sensor type CMOS
Color space sRGB, AdobeRGB
Color filter array RGB Primary color
Image
ISO Auto, 100, 200, 400, 800, 1600, 3200, 6400, 12800, 25600
White balance presets 9
Custom white balance Yes (1)
Image stabilization Optical
Image stabilization notes Optical SteadyShot (still), Optical SteadyShot Active Mode (video)
Uncompressed format RAW
File format
RAW (ARW2.3 Format)
RAW+JPEG
JPEG
Image parameters
Contrast: -3 to +3 steps
Saturation: -3 to +3 steps
Sharpness: -3 to +3 steps
Optics & Focus
Focal length (equiv.) 28 – 100 mm
Optical zoom 3.6×
Autofocus
Contrast Detect (sensor)
Multi-area
Center
Selective single-point
Tracking
Single
Continuous
Face Detection
Autofocus assist lamp Yes, built -in LED type
Digital zoom Yes (14x)
Manual focus Yes
Macro focus range 5 cm (1.97")
Number of focus points 25
Lens mount None
Screen / viewfinder
Articulated LCD Fixed
Screen size 3"
Screen dots 1,228,800
Touch screen No
Screen type WhiteMagic TFT LCD
Live view Yes
Viewfinder type None
Photography features
Maximum aperture F1.8 - F4.9
Minimum shutter speed 30 sec
Maximum shutter speed 1/2000 sec
Exposure modes
Auto Advanced
Auto
Program AUTO
Shutter priority
Aperture priority
Manual
Memory Recall
Tele Zoom Hi Speed
3D Sweep Panorama
Sweep Panorama
Anti Motion Blur
Picture Effect
Scene selection
Scene modes
Portrait
Anti Motion Blur (6 shot layering)
Sports Action
Pet
Gourmet
Macro
Landscape
Sunset
Night Scene
Hand-held Twilight
Night Portrait
Fireworks
High Sensitivity
Built-in flash Yes (Pop-up)
External flash No
Flash modes Auto, On, Off, Slow Sync
Drive modes
Single-frame advance
Continuous advance
Continuous adv Priority AE
Speed Priority Continuous
Self-timer
Self Portrait Self-timer
Continuous Self-timer
Continuous drive Yes (2.5, 10 fps)
Self-timer Yes (2 or 10 sec, Portrait 1/2)
Metering modes
Multi
Center-weighted
Spot
Exposure compensation ±3 EV (at 1/3 EV steps)
AE Bracketing (3 frames at 1/3 EV, 2/3 EV steps)
WB Bracketing No
Videography features
Format
MPEG-4
AVCHD
Microphone Stereo
Speaker Mono
Resolutions 1920 x 1080 (60 fps), 1440 x 1080 (30 fps), 1280 x 720 (30 fps), 640 x 480 (30 fps)
Videography notes 1920 x1080 60p PS: 59.97fps Progressive (appx 28Mbps), 1920 x 1080 60i FX : 59.97fps Interlaced (appx 24Mbps), 1920 x 1080 60i FH : 59.97fps Interlaced (appx 17Mbps), 1440 x 1080 30p :29.97fps Progressive (appx 12Mbps), 640 x 480 30p :29.97fps Progressive (appx 3 Mbps)
Storage
Storage types SD/SDHC/SDXC, Memory Stick Duo/Pro Duo/Pro-HG Duo
Connectivity
USB USB 2.0 (480 Mbit/sec)
HDMI Yes (Mini Type C)
Wireless EyeFi
Remote control No
Physical
Environmentally sealed No
Battery Battery Pack
Battery description Lithium-Ion NP-BX1 battery and charger
Battery Life (CIPA) 330
Weight (inc. batteries) 213 g (0.47 lb / 7.51 oz)
Dimensions 102 x 59 x 36 mm (4.02 x 2.32 x 1.42")
Other features
Orientation sensor Yes
Timelapse recording Yes
GPS None

 
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